First Team

On the afternoon of Wednesday, September 16, the Sport Marketing Awards ceremony took place in the AIA Auditorium at the “Città di Arezzo” Stadium. The event, conceived and produced by Donato Alfani, celebrated its 15th edition this year.

The event, which represents a prestigious and exclusive recognition dedicated to the promotion, dissemination, and enhancement of marketing and communication culture within the Italian sports system, was attended by numerous Serie A and Serie B clubs, as well as representatives from the major federations and leagues.

Among the highlights was Cesena FC, which won the award for “Best Sports Project for the Common Good” thanks to the club’s social inclusion program, “Per un Calcio Integrato.”

Following the prestigious accolades already received in the past and the milestone of ten years of activity, the project conceived by Massimo Buratti continues to serve as a national benchmark in the field of social responsibility.

Present to accept the award were Cesena FC’s general manager Corrado Di Taranto and coaches Stefania Medri and Federica Melandri, representing the staff coordinated by Massimo Buratti, the creator of this important initiative.

“This is another important recognition,” said general manager of Cesena FC, “another success for this initiative that has been running for over ten years. Receiving this award from the Italian Soccer Festival is a significant achievement, and I would like to thank Massimo Buratti, who conceived this project. This recognition should be shared with everyone who is enthusiastically carrying out the Bianconeri’s social inclusion program: from the club’s ownership to all staff members, the young players, and the families who support us with complete trust.”