First Team

Cesena FC announces that Heineken®, one of the world’s most iconic and well-known beer brands, is the club’s new Official Beer Supplier.

The agreement with Heineken® represents a significant milestone in the growth and international development of Cesena FC, as it combines the prestige of a global brand with the authenticity of a historic and passionate fan base.

The partnership stems from a shared goal of enhancing the experience of the Bianconeri fans throughout every moment of matchday at the Orogel Stadium-Dino Manuzzi, through dedicated activations and initiatives that will further strengthen the bond between the Cavalluccio and its entire community.

The partnership between Heineken® and Cesena FC has been in place since the 2023/24 season: a journey built over time and shared side by side, season after season. Today, this relationship receives full official recognition, confirming the strength and continuity of a truly authentic partnership.

Heineken® has always boasted a deep and well-established connection with the world of soccer, as evidenced by its existing partnerships with some of the most prestigious competitions worldwide. Through platforms and initiatives designed to celebrate shared passion as a force that connects people, the Heineken® brand reaffirms its commitment to transforming every sporting event into an opportunity for genuine interaction among fans—an element that fully aligns with the values of belonging and identity that define Cesena FC.

To make this ongoing presence of Heineken® possible, the contribution of Partesa—a distributor that has long supported Cesena FC with consistency and reliability—is crucial. This solid collaboration remains an integral part of this partnership today, serving as an equally valuable component.

“We are proud to welcome Heineken® alongside Cesena FC,” said Nicholas Aiello, Chief Operating Officer of Cesena FC. “This isn’t simply a new commercial agreement, but concrete recognition of our brand’s growth: the fact that an international brand of this prestige has chosen Cesena FC confirms the solidity of the path the club has taken in recent years, both on and off the field. This partnership is a source of great satisfaction and another step forward for the club’s development.”