First Team

The opening match of the 2026/27 Serie BKT season, which will see Cesena FC host UC Sampdoria at Orogel Stadium on Sunday, August 23, will also mark another debut: that of Casadei Pallets on the black-and-white jerseys.

The Cesena-based company—now Italy’s leading manufacturer, repairer, and rental provider in the wooden pallet sector—will be represented by its subsidiary NolPal as the back jersey sponsor.

Casadei Pallets’ entrepreneurial history spans three generations, the latest of which is represented by siblings Riccardo, Paolo, and Antonietta, who now lead the Group. It was 1952 when the first plant was established in San Vittore di Cesena, replaced forty years later by the one in Cella di Mercato Saraceno. NolPal was founded in 2011, enabling the Group to make the production, rental, and recycling cycle of wooden pallets environmentally sustainable through its own computerized process.

Curiously, the company’s evolution is linked to the beginning of its partnership with Cesena: a few months before the founding of NolPal—which today rents out over ten million EPAL pallets to the most important players in the national market—the history of Casadei Pallets intersected with that of Cesena, which had since returned to Serie A. This marked the beginning of a partnership that has continued uninterrupted ever since and which, for a brief period, even saw the Mercato Saraceno-based company become one of the club’s shareholders as it restarted its journey in 2018 from Serie D.

“Being able to count on the support of the group led by the Casadei family,” said General Manager Corrado Di Taranto, “is an important vote of confidence for the entire Club and fills us with satisfaction. The bond between Cesena FC and Casadei Pallets has very deep roots, and today, with the logo appearing on the first team’s jersey, it is cemented in the eyes of our entire community. We are very happy to welcome the NolPal brand to the black-and-white kit and, above all, we are proud to be able to experience the upcoming season alongside a leading entrepreneurial success story from the city of Cesena.”

“After so many years spent alongside Cesena FC,” said CEO Riccardo Casadei, “today this journey is enriched with a special chapter. Ours is a story of deep ties to the local area and its values, values also embodied by the ‘Cavalluccio,’ which we, as a Group, have long supported with great passion. It is a source of great pride for all of us to display our NolPal brand on a jersey that means so much to this city and to all of Romagna. We will no longer just be standing alongside the team; we will, in a sense, be taking the field alongside our players.”